Have you read a magazine lately? How about rubbed one on yourself? No, I’m not insinuating you’re out of toilet paper, or your mind, for that matter. Rather, I’m alluding to the perfume and cologne samples that litter the pages of our favorite magazines. Most people tend to leave these samples tightly sealed, save them [...]

“In a state of economic uncertainty, it’s more critical than ever to continue to educate ourselves, as professionals, about our industries and to expand our networks at the same time. Why? Because it just makes good business sense and it may come in handy should you find yourself looking for a new job in the future.”

We are living in the age of narcissism. From windows to puddles, we find ourselves checking our reflections in anything shiny to make sure we look our best. It’s a trend in itself to keep up with fashion trends. And women find themselves fumbling to buy the latest mascara that promises to make ‘lashes even [...]

With the death of visionary, Steve Jobs, fresh in our minds, the Massey Communications team decided that now is the perfect time to pay tribute to the cultural icon and innovator. Almost everyone we know uses a product made under the Apple brand. Steve Jobs’ long-lasting fight against pancreatic cancer is a battle some of [...]

My family had never been what you’d call tech savvy, at least during our humble beginnings. I remember our first computer, a dinosaur of a PC in the early 90s with no mouse and very little functionality. I also remember our last PC… and how it crashed every hour. But then my brother-in-law Todd entered [...]

As the average consumer, you may have noticed an increasing appearance of some bizarre new squares planted on products and advertisements. What is this black and white maze that resembles Tetris pieces? Is this a new world for Pac-Man to chase ghosts through? Not quite. In fact, these squares are QR code. These squares are [...]

The billboard: arguably the oldest form of advertising. Dating back to the 19th century, the billboard played a major role in shaping the advertising industry into what it is today. From hand-drawn scribbles for political elections, posters plastered to the side of brick buildings promoting everyday products from aspirin to Coca-Cola, to the modern day [...]

On October 20th, I will be sharing some of the latest research and findings regarding first impressions. My focus, specifically, will be on how important the first five seconds is when meeting someone new. The basics are still the same; a good handshake says a lot about you. Appropriate attire, given the situation, can make [...]

Are you ready for some football? After a 132-day NFL lockout, the owners and NFL Players Association decided to end the football famine and bring America’s nine billion dollar sport back to the field. As the great football depression comes to an end, it’s finally time for teams to get back to work. And the [...]

Last weekend marked the 10th anniversary of September 11th and unsurprisingly, was noted by a flood of media coverage commemorating those lost in the tragedy that struck a hard blow to our nation. Amidst the thousands of reports however, was one story that received more attention than the rest. The legend of Welles Crowther, the [...]